Guideline
I. Guidelines
The International Contest for Creative Communication of China Story aims to implement the idea of “telling the story of China and transmitting the voice of China.” Targeted at people both at home and abroad, the project collects stories of China that are easy to understand. People are also willing to listen to and share those stories. Aimed at creatively exploring, concentrating and cultivating “stories of China with an international expression,” this contest will help China establish a bigger global voice, improve its international communication capabilities and shape China’s national image.
II. Organizations
Supervisors:
China International Publishing Group (CIPG)
Department of Higher Education of the Ministry of Education
Huazhong University of Science and Technology (HUST)
Sponsors:
Center for International Communication Studies of CIPG
Journalism and Information Communication School of HUST
Public Relations Society of China (PRSC)
Co-organizers:
Chinese Communication Association
China Public Relations Network
Hubei Network Community Association
China Quanjude (Group) Co. Ltd.
Journey to the West Culture Investment Co. Ltd.
Hangzhou City Brand Promotion Association
Media Support:
People’s Daily Overseas Edition
Overseas Department in Xinhua News Agency
China Internet Information Center
People’s Daily Online
Beijing Review
International Communications
Hubei TV
The Yangtze River Cloud
Communication University of China Press
Sina Weibo
Tencent Government Affairs
Youku
Intellectual Support:
The Research Group of 2016 National Social Science Fund Project—“Meta Narrative Communications Strategy of Telling the China Story”
