Case Studies
India’s Digital Diplomacy in Modi’s Time
Gong Wei & Zhao Chunzhen · 72 ·
Nowadays, all countries are trying to shape identities and enhance their foreign policies’ effectiveness in the international sphere, so as to impact others’ ideas and create an environment in which their goals and roles as an international player are justified. And in the current era of mass communication technologies and new media, many public diplomacy measures used to disseminate these narratives have become digitalized. This paper examines how India makes use of the new media environment to carry out its digital diplomacy, and the authors hold the view that digital diplomacy has been an ongoing practice and an important part of India’s overall foreign diplomacy. Digital diplomacy has, to some extent, improved India’s soft power. Yet, there are still many challenges ahead.
State-Owned Enterprises’ Overseas Social Media Publicity and Image Building — Case Study of a SOE’s Overseas Communication through Facebook
Yang Hui · 80 ·
Taking a state-owned construction enterprise’s overseas communication through Facebook as an example, this paper studies and summarizes the effects and lessons of overseas network communication of state-owned enterprises, analyzes the challenges in their overseas network communication, and offers relevant suggestions.
Causes and Difficulties of Trump Administration’s Nuclear Policy towards DPRK
Yang Xiaoqing, Du Zhehao & Fan Lei · 87 ·
Since Trump came to power, a series of policy adjustments towards DPRK have brought the development of the DPRK nuclear issue into a new stage, which has been highlighted by the US policy of “extreme pressure and contact” and its first summit with the DPRK. However, there are still a series of contradictions and dilemmas in the DPRK nuclear issue, such as the serious differences in the understanding of security significance of nuclear weapons, the lack of long-term trust between the two sides, and the need for the US to maintain its Northeast Asian alliance. These problems are mainly caused by the consideration of their own interests, the history of communication between the two countries, and the game play concerning the third parties. Therefore, it will be the key to solving the DPRK’snuclear issue as whether the US can, to a certain extent, give up its demand as a principle of DPRK’s nuclear abandonment. At the same time, the building of a foundation of trust between the two sides through a series of mutual exchanges and the active interaction with China and other neighboring countries will help promote the relaxation of the DPRK’snuclear issue.
“Defense” and “Attack” of France’s Cultural Diplomacy in the Context of Globalization
Wang Jiying & Sun Chun · 95 ·
After World War II, while bearing competitive disadvantage in the field of “hard power”, France has vigorously implemented “cultural diplomacy”, in order to rebuild its influence in international affairs with its “cultural soft power”. With the increasing trend of globalization, on the one hand, France resists the strong impact of American cultural products and protects the local cultural industry with the help of “cultural exception” and “cultural diversity”, and on the other hand, it constructs a huge external cultural communication network and establishes cultural ties with other countries and regions in the world with cultural communication and cooperation as the axis. These measures of cultural diplomacy have vigorously promoted French domestic cultural industry and effectively helped rebuild its national image. While confronting the shock and challenges of cultural globalization, China, backed by its rich cultural heritage, should learn from the essence of France’s cultural diplomacy, so as to enhance its own cultural development and help push forward Chinese culture to the outside world.
