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发布时间: 2013-09-24
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Cability Building for Successful Public Diplomacy Zhao Shiren · 57 ·

The government’s capacity of engaging in public diplomacy can be divided into six aspects from both the official perspective and the individual diplomat’s perspective: language competence, a good understanding of both domestic society and international situation, intercultural communication ability, practical knowledge of modern communication and media, strong project management ability, confidence and initiative. It is necessary to enhance these abilities through training, exchange, and practice and to develop a group of public diplomacy talents who are well-trained, experienced with international conventions and practices, knowing China’s national conditions and domestic policies.

Influencing the Influential Figures - The Impact of Opinion Leader on China’s Public Diplomacy toward US

Shen Guolin and Jia Min · 62 ·

Opinion leaders in the US have a significant impact upon the China-US relations. Successful public diplomacy toward the US requires input of these opinion leaders. Not only is it necessary to influence the influential people, but also to cultivate our own credible voices that can influence the public. The ultimate goal is to promote China’s voice and shape the world opinion.

Interview

Promoting City Public Diplomacy by Virtue of Famous Historic Figure - Interview with Hong Jinhua, Municipal CPPCC Chairman of Yangzhou Ke Yinbin · 68 ·

As a noted historic and cultural city, the City of Yangzhou became been a pioneer in foreign exchanges as far back as Sui and Tang Dynasties. In recent years, the municipal government of Yangzhou has been increasingly and consciously advancing public diplomacy and it is distinctively successful in using the potential of famous historic figures. The government develops “branding” project for Monk Jianzhen, Cui Zhiyuan, Marco Polo, and Puhading to launch public diplomacy activities with Japan, Korea, Europe and the Arab countries. The editorial board presents an interview with Mr. Hong Jinhua, Municipal CPPCC Chairman of Yangzhou.

Charhar Roundtable Meeting

Theory and Practice of City Diplomacy

Yu Wanli et al. · 77 ·

On July 6, 2013, a round-table meeting on the theory and practice of city diplomacy was sponsored by the Charhar Institute at Beijing Xijiao Hotel during the Tsinghua annual conference of “Chinese community of political science and international studies”. Scholars and experts from the Ministry of Foreign Affairs, the Charhar Institute, Peking University, Tsinghua University, China Foreign Affairs University, and Shanghai International Studies University have vigorous discussion around the theory and practice of city diplomacy. This article is based on the discussion transcript and has been reviewed by the participants.

Case Study

The Franco-German Reconciliation and Lessons for Public Diplomacy

Wang Wei · 81 ·

The achievement of Franco-German reconciliation and its positive impact on peace and stability in Europe is widely appreciated. The reconciliation can be called a model of public diplomacy. Its pioneering creation of mechanisms for youth exchanges and friendship cities has manifested that public diplomacy can promote contacts and exchanges in various fields at all levels between the two civil societies, aleviate historical animosities and establish sustainable partner relationships.

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